Gigi Hadid, Camila Cabello, Khloe Kardashian, Kendall Jenner, Ashley Graham, Karrueche Tran, Ashanti, Bebe Rexha, and Giuliana Rancic, are just a few of the clients Detroit native George Khalife (a.k.a George the Jeweller) has created customised pieces for, and he doesn’t plan to stop there.
George has teamed up with BFF Christina Milian on an exciting new 14k gold jewellery line called the ‘House of Fine Gold’. “I have been getting so many compliments on my jewelry lately. 14k gold really stands out, and I love layering my necklaces from George” says Christina. The two were a natural fit, and the line is bound the be a huge hit amongst both their fan bases.
We had the pleasure of chatting with the handsome Celebrity jeweller on his collaboration, and what he thinks are the hottest jewellery trends right now.
What was it about jewellery that drew you into the business, we see you specifically focus on gold as being the largest wholesale gold retailer in Detroit, was that a decision based on the value of the metal or is there a deeper love for the product?
“The jewelry business has been in my family for generations. I love the business because jewelry is often the last piece you put on it is the cherry on top. It completes your look, it makes you feel good; it’s a luxury. I would say I have an innate love for gold because of all of the memories I had growing up in the store with my dad. I grew up watching him sell gold chains and pendants, he’d untangle them so fast, weigh them show me all the different styles. That’s honestly where I feel my love of gold comes from.”
Jewellery is often such a personal thing, with many people having pieces that reflect their personalities that they wear everyday, so those pieces are often an investment and something people would anticipate to own for a long time. How do you approach this within the designs for ‘House of Fine Gold’ with your business partner Christina Milian?
“Christina and I are both fortunate enough to be in a place in our careers where we have people look at us for style and trends. We often find ourselves going with our instinct, but we do always keep in mind how important having timeless pieces is. If you look at our “classic collection” you’ll see we took the classic chains that never go out of style and attached two or three together, to make the popular layered look easy to achieve, in a timeless way.”
What are the top jewellery trends your seeing for 2019, and what pieces should we absolutely add to our collections?
“I’m seeing a lot of earrings dainty but pieces all over the ear. (I have a new earring line coming out)! I’m also seeing a lot more bolder choices compared to 2018 where we saw lots of little smaller pieces all layered. Now it’s shifting towards one big bold pieces. The diamond miraculous Mary pendant for example is the perfect bold pieces to add to your collection. You’ll be right on trend for the year!”
What’s next for you and can you give us any exclusives that we might not know about yet?
“I have a lot of projects I’m working on! One I am very excited to announce is a Detroit based reality TV show featuring myself and 5 other entrepreneur friends called Detroit’s Finest! For sure gonna make head lines with that one so you will catch wind of it very soon!”
We are very keen to see what is in store for the brand, and can’t wait to spot more of their pieces being papped on the red carpets!
The House of Fine Gold features pieces from $200 and if you sign up to their mailing list, you get 10% off your purchase instantly.