Super cool, cult British haircare brand Grow Gorgeous have delighted us earlier this month with their brand relaunch. Updating their existing intelligent, skincare inspired, high-performance haircare formulas to reflect their roots (pun intended), they not only extend their existing product line, but they’ve also added 3 entirely new ranges to their lineup of scalp and hair caring products.
With the addition of the new Balance, Curl and Defence ranges, plus extensions to the existing Intense, Volume and Repair ranges, Grow Gorgeous now offers complete haircare routines for every hair type, concern and lifestyle.
The existing Intense, Volume and Repair ranges find themselves being newly reformulated, to deliver even more, higher-performance results than ever before. The best-selling Intense regime, which is ideal for fine, thin hair, is now even more caffeine-rich and full of biotin to wake up, stimulate and energise roots, hyaluronic acid for moisture, rice protein for manageability, shine and volume and amino acids to help promote fuller, thicker, healthier-looking hair. The range consists of Intense Thickening shampoo, Intense Thickening Conditioner, Intense Hair Growth Serum and Intense Thickening Hair and Scalp Mask.
Newly updated in the range is the Intense Thickening Hair and Scalp Mask, £25.00 for 200ml
Visibly increase hair thickness and softly nourish the scalp with this unique multi-mask. Enriched with caffeine, oat lipids and hyaluronic acid to nourish scalp and roots and Shea butter, coconut oil, Pea peptides and amino-acids to flourish gorgeous strands.
The Volume range (a personal favourite) will prime, condition and style strands with Pea Peptide and Rice Protein enriched formulations that add volume, shine, manageability and body to flat hair, Menthol for a scalp cooling sensation, Amaranth seed extract to add thickness by increasing the diameter of the hair shafts and Caffeine to stimulate the roots leaving you with voluminous hair that’s full of body and bounce. The range consists of Volume Bodifying Shampoo, Volume Bodifying Conditioner, Volume Root Stimulating Primer (replacing “back to the roots scalp masque”) and Volume Bodifying Leave-In Serum.
New in the range is the Volume Bodifying leave-in serum, £18.00 for 150ml.
Complete your gravity-defying routine and build weightless body with a serum that’s as light as air. Formulated with Amaranth Seed Extract, this treatment is perfect to use before a blow dry to create long-lasting movement, natural-looking volume and a healthy, glass-like shine.
And the Repair routine will rescue bleached, chemically treated or heat damaged hair from the inside out with fortifying treatments that deliver intensive nourishment for strong, supple strands. With Bio Functional Peptides, Carob Tree Amino Acids and Baobab Seed extract to target damage and help strengthen and nourish strands, Tung Wood and Rapeseed Oil will help combat frizz and heat damage, Cupuaçu, Shea and Murumuru butters help condition and lock moisture while a unique cuticle smoothing technology will help smooth and seal cuticles for shiny, healthy looking hair. The range is comprised of Repair Rescue Shampoo, Repair Rescue Conditioner and the Repair Strengthening Hair and Scalp Mask.
Enterily new in the range is the Repair Strengthening Hair and Scalp Mask, £16.00 for 200ml
For a deeply conditioning treatment, use this rich, deeply hydrating mask once or twice per week. A mix of essential minerals – Zinc, Iron, Copper and Magnesium – strengthen and reinforce strands from within.
The new Balance range is an Amino acid rich, pH Balanced haircare range, expertly formulated to gently cleanse and nourish without disrupting the scalps natural microbiome, for glossy, manageable, healthy-looking hair. Great for all hair types, this range is enriched with Allantoin to soothe and moisturise the scalp, Amino acids to promote healthier looking hair, blended Green Tea and Fruit acid to smooth cuticles, Burdock root, Ivy, Rice and Fenugreek extracts help condition and nourish and Cuticle Smoothing Technology helps smooth and seal cuticles for shiny, sleek, healthy looking strands. The range is made up of Balance pH-Balanced Shampoo, Balance pH-Balanced Conditioner, Balance Shine Enhancing Overnight Mask and Balance Fibre-Sealing Split Ends Treatment.
Balance shine enhancing overnight mask, £25.00 for 200ml
Treat your hair and scalp as you sleep, with this shine-enhancing AHA mask fortified with Pataua and Acai Oils, Hyaluronic Acid, to help keep frizz under control and to reveal gorgeous, glossy and vibrant hair when you wake.
Balance fibre sealing split ends treatment, £23.00 for 150ml
This fibre-sealing serum has been expertly formulated with Black Oat and Cuticle smoothing technology to seal cuticles and improve smoothness, gloss and bounce.
The new Curl range is designed with New Curl Technology to deeply nourish root-to-tip and provide long-lasting curl definition for every individual curl, coil and kink. (tested on up to type 4 curls) Formulated with Curl Technology for long-lasting curls definition, Wheat Extract and Camellia Oil to help define and maintain natural curls, reduce frizz and control volume, Sweet Almond and Crambe Oils to nourish, soften and smooth curls without weighing them down and enhancing shine and Cocoa Butter to nourish, condition and smooth curls for supple looking hair. The range is made up of Curl Defining Shampoo, Curl Defining Conditioner, Curl Defining Cleansing Conditioner and Curl Defining Leave-In Butter.
Curl defining leave-in butter, £25.00 for 200ml
Specially formulated with Curl Technology, this deeply-penetrating hydrator is the perfect solution for a defined Wash n’ Go, or as a pre-styling step. Whether used on wet or dry hair, this rich, sumptuous butter locks in moisture with Hyaluronic Acid, Camellia Oil and Cocoa Butter to promote stronger, glossier, and healthy- looking curls, with bounce and hold.
And lastly the new Defence range (an absolute must have for all us city dwellers) will deeply nourish and protect hair from damage caused by external stressors and pollution, for protected, radiant, healthy-looking hair. Ideal to detox hair from product build-up and hair that is prone to greasiness. The formula is rich in Green Tea Extract, to help scalp stimulation, White Willow Bark and Bamboo exfoliating particles will gently remove excess dirt, particles and sebum for a healthier scalp, Tara Tannins and Organic Sunflower Sprout Extract will help protect strands against the harmful effects of urban pollution and a polysaccharide matrix (provitamin b5) to moisturise and help protect the hair y acting as a barrier against atmospheric pollution. The range consists of Defence Anti-pollution Shampoo, Defence Anti-pollution Conditioner and Defence Detoxifying Scalp Scrub.
Updated – Defence detoxifying scalp scrub, £24.00 for 200ml
Wash away city grime, dirt and excess sebum with this detoxifying primer: the first step in anti-pollution protection. Fortified with physical and AHA enzyme exfoliants – White Willow Bark, Bamboo Particles plus Grapefruit and Pomegranate Enzymes – to purify the scalp, extend time in between washes and leave hair feeling refreshed and clarified.
Still carrying the fabulous signature Grow Gorgeous fragrance throughout, all the products are formulated with their Purely Positive Promise, which means they are vegan friendly, gluten free and formulated without Parabens, Sulphates, Silicones, Phthalates or Mineral Oil. You can find the range online at growgorgeous.co.uk or boots.com